Going green and looking good too
As spring approaches and you begin to peel away the layers of turtlenecks, sweaters, and winter coats you have been living in all winter, do you find yourself fantasizing about a brand new wardrobe for the upcoming season? April showers bring May cravings for online shopping and a fashion facelift, isn’t that how it works? For anyone who can relate or who longs to awaken their hibernating sense of style, why not do so by going green—fashionably green that is.
Sustainable or “Eco” fashion is a new, but rapidly growing, trend in the design world that aims to produce environmentally sustainable and socially responsible clothing and clothing companies. Becoming a full fledged Eco-brand is no small thing; to be considered truly “green” a company must use natural and sustainable materials to make their clothes, as well as sustainable forms of renewable energy to power their factories. If you’re reading this and thinking, “green fashion totally means granola hippie,” you have got it all wrong. Fabulous green fashion lines such as Stella McCartney, Edun, and Bodkin showed fierce collections at New York and London Fashion Weeks, without a pair of cargo pants or Teva sandals in sight.
So if any of this sounds appealing to you, which it should, start adopting some good green shopping habits:
- Buy Clothes Made in the USA: Shipping garments across the world is costly and wastes valuable energy resources; therefore, attempt to localize your purchases as much as possible.
- Buy Sustainable Materials: Avoid cotton, one of the most overgrown and chemically intensive crops in the world, and instead buy clothes made of Natural Fibers, Flax, Bamboo, Hemp, Jute, Soy, recycled materials, and the list goes on.
- Donate or Thrift: Instead of filling up landfills with your so-last-season clothes, donate them to a homeless shelter or thrift store. You never know, one woman’s trash could be another woman’s “I’ve always wanted a skirt just like this!”
- Check Out These Totally Chic Green Fashion Blogs: Ecouterre, Ecofabulous, Eco-Chick, and EcoSalon are all great for perusing the latest trends in environmentally-friendly fashion and finding more tips for dressing sustainably.
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